01 · ECU100mm macro
A micrometer settles on 24.000. Hold on it.
Proves: precision
REEL 03 / 09
The Factory Gate Industrial & Automotive
Industry isn't boring. Bad industrial content is.
We understand both sides of the factory gate — the engineering behind what is made, and the storytelling that makes people care about it.
SC.02INT. SHOP FLOOR — DAY
The buyer's question.
Industrial buyers are experts. They already know what a CNC machine looks like. What they want to know is whether you can hold the tolerance, at volume, every time — and what happens when something goes wrong.
So we don't film machines for their own sake. We film control: the inspection room, the traceability, the first-article report, the engineer who solved the problem. We translate difficult subjects into stories a buyer, a recruit or an investor can follow — without dumbing them down.
Tolerances & process capabilityPPAP & quality systemsTooling & NPISupplier developmentRFQs & procurementPlant safety & EHSExport marketsB2B buying committees
SC.03INT. QUALITY LAB — DAY
Film control, not machines.
A director's shot list for the film most plants never get. Every frame is chosen to prove something a buyer needs to believe. Hover a frame to roll it.
02 · Insert50mm
The traceability label — lot, heat, inspection. Every part has a history.
Proves: traceability
03 · MS85mm
The engineer who fixed last year's field failure explains how, in their own words.
Proves: capability
04 · WS24mm
The line at shift change. Hands over, nothing stops.
Proves: consistency at scale
05 · CU135mm
Deburring by hand. Sparks, gloves, patience.
Proves: craft
06 · EXT. WS35mm
Dispatch at dusk. The trucks leave on time.
Proves: reliability
SC.04INT. PRODUCT STAGE — NIGHT
Metal doesn't show light. It shows the room.
So we build the room: a large soft source for long gradients, strips for edges, one hard key when the part needs drama. Try it — pick a setup.
Live · rendered in your browser
Softbox — one large diffused source above the part: long, even gradients along every face.A demonstration. On set, it's your part and real light.
SC.05What one plant becomes
Eighteen kinds of content. One gate.
Usually several at once, from the same production days.
For buyers & customers
- Capability films
- Product films
- Process films
- Customer case studies
- Supplier capability content
- Export-facing content
For launches & stakeholders
- Launch content
- Trade-show content
- Engineering explainers
- Technical animation
- ESG & sustainability stories
- Investor & stakeholder content
For people & reputation
- Factory stories
- Leadership interviews
- Recruitment films
- Employer brand content
- Plant photography
- LinkedIn content
SC.06Inside working plants
We plan around your plant, not the other way round.
Production schedules
We film while lines run wherever it's safe to, and plan set-ups around shift changes and changeovers.
Safety & EHS
Crew induction and PPE, cable and lighting plans agreed with your EHS team, and drone work only by licensed operators.
Confidentiality
Restricted and IP-sensitive zones agreed in advance, NDAs as standard, and footage review before anything leaves the plant.
People on camera
Engineers and operators are often your most credible voices. We prepare and direct them so they look and sound like the experts they are.
SC.07Sectors
Where we work.
Industrial and automotive first — and the businesses around them that sell expertise, technology and ideas.
Automotive & mobility
OEMs, EV, components, commercial vehicles, two-wheelers, aftermarket and mobility technology.
Industrial & manufacturing
Machinery, equipment, engineering, components, automation, industrial technology, factories and export manufacturers.
Technology & B2B
Enterprise technology, AI, SaaS, engineering and professional services — anywhere the value proposition is complex.
Founder-led businesses
Founders, CEOs and experts whose own voice is the brand's biggest asset.
Consumer & lifestyle
Selected brand campaigns, product launches, social content and creator collaborations.
Creator economy
YouTube and Instagram creators, podcasters, educators and public personalities.
DISSOLVE TO:
REEL 04 / 09The Voice
From the machines to the people who built them.